{"id":11956,"date":"2021-02-18T11:36:33","date_gmt":"2021-02-18T10:36:33","guid":{"rendered":"https:\/\/www.coolinmilan.it\/newcool\/?p=11956"},"modified":"2021-02-18T11:36:34","modified_gmt":"2021-02-18T10:36:34","slug":"vestiaire-collective-lancia-brand-approved-a-supporto-delleconomia-circolare-alexander-mcqueen-primo-partner","status":"publish","type":"post","link":"https:\/\/www.coolinmilan.it\/newcool\/vestiaire-collective-lancia-brand-approved-a-supporto-delleconomia-circolare-alexander-mcqueen-primo-partner\/","title":{"rendered":"Vestiaire Collective lancia \u201cBrand Approved\u201d a supporto dell’economia circolare: Alexander McQueen primo partner"},"content":{"rendered":"

Alexander McQueen \u00e8 il primo luxury brand a collaborare con Vestiaire Collective nel programma “Brand Approved”\u00a0<\/em><\/h2>\n

Vestiaire Collective, il noto marketplace di moda second-hand, ha inaugurato il programma “Brand Approved”<\/em>\u00a0volto a promuovere l\u2019economia circolare nel mondo del fashion & luxury ed assicurare l\u2019autenticit\u00e0 dei capi di seconda mano ai consumatori.<\/p>\n

Il programma \u201cBrand Approved<\/em>\u201d di Vestiaire Collective propone una soluzione sostenibile\u00a0sottolineando l\u2019importanza della durabilit\u00e0 e dando la possibilit\u00e0 ai brand di moda di interrompere i loro modelli di business lineari per abbracciare la circolarit\u00e0.<\/p>\n

La co-fondatrice e presidente di Vestiaire Collective, Fanny Moizant, ha sottolineato:
\n\u201cC\u2019\u00e8 un bisogno urgente di affrontare il modo in cui oggi produciamo e consumiamo la moda<\/a>.\u201d<\/p>\n

La co-fondatrice e presidente<\/strong> di Vestiaire Collective, Fanny Moizant, ha sottolineato la necessit\u00e0 di mettere la circolarit\u00e0 al centro dell\u2019ecosistema della moda:<\/p>\n

\u00a0\u201cC\u2019\u00e8 un bisogno urgente di affrontare il modo in cui oggi produciamo e consumiamo la moda.\u201d<\/p><\/blockquote>\n

Un\u2019iniziativa che mira ad incentivare la durabilit\u00e0 della moda di lusso, rendendola pi\u00f9 accessibile.<\/p>\n

\"alexander<\/a>
Alexander McQueen e Vestiare Collective<\/figcaption><\/figure>\n

Alexander McQueen, sostenitore della moda second-hand, insieme a<\/h2>\n

Vestiaire Collective<\/h2>\n

La griffe Alexander McQueen<\/strong> ha aderito per prima al progetto “Brand Approved”.<\/em><\/p>\n

Il CEO<\/strong> di Alexander McQueen,\u00a0Emmanuel Gintzburger,<\/strong> ha espresso l’entusiasmo della maison per aver preso parte a questo progetto:<\/p>\n

“Il brand si impegna a passare a pratiche circolari, sia nella fase di creazione del design, sia nello sviluppo di nuovi modelli di business. Siamo felici di essere la prima maison al mondo a collaborare con Vestiaire\u202f Collective<\/strong> sul programma \u201cBrand Approved\u201d. E di dare nuova vita a pezzi magistralmente realizzati. Siamo certi che i nostri clienti saranno altrettanto entusiasti di partecipare a questa iniziativa, che sfida l\u2019economia lineare definendo nuovi standard pi\u00f9 sostenibili per il futuro.”<\/p>\n

“Speriamo che molte altre maison seguiranno il nostro esempio, perch\u00e9 per avere un impatto su larga scala dobbiamo agire collettivamente.”<\/p><\/blockquote>\n

Come funziona?<\/h2>\n

Questo programma circolare inizia con un rappresentate del brand di lusso, che contatter\u00e0 un gruppo selezionato di clienti. Questi ultimi potranno indicare alcuni prodotti che hanno intenzione di vendere e un team proceder\u00e0 a valutare tutti i capi.<\/p>\n

A quelli ritenuti idonei verr\u00e0 assegnato un prezzo di riacquisto e saranno autenticati, in questo caso specifico, da Alexander McQueen.<\/p>\n

Fonte: BrandNews<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Alexander McQueen \u00e8 il primo luxury brand a collaborare con Vestiaire Collective nel programma “Brand Approved”\u00a0 Vestiaire Collective, il noto marketplace di moda second-hand, ha inaugurato il programma “Brand Approved”\u00a0volto a promuovere l\u2019economia circolare nel mondo del fashion & luxury ed assicurare l\u2019autenticit\u00e0 dei capi di seconda mano ai consumatori. Il programma \u201cBrand Approved\u201d di …<\/p>\n

Vestiaire Collective lancia \u201cBrand Approved\u201d a supporto dell’economia circolare: Alexander McQueen primo partner<\/span> Leggi altro »<\/a><\/p>\n","protected":false},"author":4,"featured_media":11968,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[125],"tags":[813,814,812],"yoast_head":"\nVestiaire Collective lancia \u201cBrand Approved\u201d: Alexander McQueen primo partner<\/title>\n<meta name=\"description\" content=\"Vestiaire Collective, il noto marketplace di moda second-hand, ha inaugurato il programma "Brand Approved"\u00a0volto a promuovere l\u2019economia circolare\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vestiaire Collective lancia \u201cBrand Approved\u201d: Alexander 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